Cadbury Caramel Eggs
LI - write an advertising critique using ethos, pathos and logos.
The writer cleverly uses the phrase, “Don’t get caught!” and repeats it throughout the ad to grab and maintain the audience’s attention.
Cadbury is a famous type of chocolate that was originally made in England in 1841 made by John Cadbury.
The advertisement uses a phrase- “This little angel has a secret love.” refers a primary school female student as an innocent little angel.
The expression, “This ultimate double chocolate and simply irresistible flowing yolk will give it all away!” describes the smooth double chocolate, caramel yolk filling and creamy goodness included in their product.
They imply that they’re irresistible and tell their audience to buy them before shops start to run out of stock.
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